Advertising and Competitive Access Pricing to Internet Services or Pay-Tv
نویسندگان
چکیده
منابع مشابه
Simple Competitive Internet Pricing ∗
It is widely recognised that pricing is required to control congestion on the Internet. One lesson that has emerged from many proposals is that any price system should be simple and robust to competition. This is highlighted in the question currently under debate in the market for Internet services: should usage prices should be employed at all? In a duopoly model with overall positive network ...
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The Internet is free of charge by nature but since it is being adopted as infrastructure for wide communications networks it turns into a business. The pricing is a feature that was not taken into account when engineering Internet networks. This is one of the major problems that new infrastructures have to solve in order to provide Internet services and make it profitable. This paper presents t...
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متن کاملContent and advertising in the media: pay-tv versus free-to-air1
We compare the advertising intensity and content of programming in a market with competing media platforms. With pay-tv media platforms have two sources of revenues, advertising revenues and revenues from viewers. With free-to-air media platforms receive all revenues from advertising. We show that if viewers strongly dislike advertising, the advertising intensity is greater under free-to-air te...
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ژورنال
عنوان ژورنال: SSRN Electronic Journal
سال: 2006
ISSN: 1556-5068
DOI: 10.2139/ssrn.949698